BRIEF 08 - LOOKBOOKS - PRIMARY RESEARCH

I have a growing collection of Lookbooks, which I will use for research for this brief.

Nicole Farhi

Buckrum cover
- White spot varnish
- Metallic print

Antique stock
- Black / white photographs
- Full bleed

High gloss stock
- Full colour photographs
- Contain photo surrounded by white boarder and page number
- Photographs and page numbers centrally aligned

Staple bound
Cover printed on one side

Last page
- Contact information

Penultimate two pages
- Key to photographs / outfits
- Photograph / Page number / Item / Code

Sans-serif font 


Nanamica

One stock throughout
Full colour print throughout
Photographs with white boarders 
White boarder varies depending on the photograph and layout
Information on items below the photographs
Staple bound
Full bleed cover


BLK DNM

Cover
- Black print on white card
- Double sided

Contents
- Full colour print
- Satin stock
- Each page contains photo / number / information on clothes
- Last page contains contact details 

Although all of these are now out of date, as is the case with all lookbooks after the season has passed, there are still elements and ideas that I can take from these for potential use in the future.